Corsearch has launched its Domain Risk Assessment, a new product focused on identifying infringement on particular brands online. Every day, domain squatters damage targeted brands under the radar of the brand owners and their legal advisors. Domain squatting is a trademark infringement tactic used to redirect customers to sites that are intentionally confusing. Instead of finding the target brand’s official site and purchasing the specified products or services, customers are redirected to other sites where they may encounter:
All of this damages the target brand’s reputation and thereby its value. Last year alone, more than $350 million in sales was lost to brand abuse in cybersquatting, typo squatting, and other infringement tactics.
Corsearch Domain Risk Assessment provides an overview of a domain’s risk against infringement and abuse by delivering up to 50 actionable results, classified by risk type. It includes all of the key information an attorney needs to take the next steps necessary to protect a brand.
This new report includes:
“The Domain Risk Assessment is not simply an outstanding tool for owners seeking to protect their brands,” says Jonathan Cape, Vice President of Global Products for Corsearch, “but we have found it to be a terrific business development tools for law firms. It gives the attorney the opportunity to provide real value to his or her corporate customer by identifying domains already infringing against their brands – and value to their own bottom line by offering the services to enforce his or her client’s rights.”
Whereas Domain Risk Assessment provides the needed snapshot against infringement risk, Corsearch’s Domain & Brand Protection Services is developing a suite of products to manage, protect, and enforce online brands with unique flexibility. Tobias Hartmann, General Manager of Corsearch, explains, “Our clients increasingly see brand protection as the next tier in their efforts. We are here to support their workflows with solutions rich in actionable information and services that get results.”
Our 99% success rate recovering domains through passive domain enforcement, demand letters, and UDRP filings is second to none. If you’re interested in learning more about Corsearch Domain Risk Assessment and our Domain Enforcement services, contact your Account Manager.